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Richard Ash Featured In Promo Video For The 2011 NAMM Show (Posted by Nicholas Young on 8/26/2010)
 
This morning between doing odd jobs at my desk, I decided to check out the NAMM website to see if there were any updates. NAMM holds the music industry trade shows that Folkcraft displays at, and the winter show is approaching.
 
A new video had been posted, so I clicked the "play" button and began the 2 1/2 minute promo for the 2011 show. A somewhat menacing voice spoke over the blank, black screen and announced, "For more than 100 years, it's where the greats have gathered..."
 
Shots and interviews from music industry giants flashed across my monitor. Bono of U2... Bob Taylor of Taylor Guitars... Slash of Guns 'N Roses... and Richard Ash of Folkcraft Instruments!
 

A screen shot from the NAMM web site and video

 
Richard gave a brief interview from our booth at this year's Summer NAMM Show. I figured it would have been used in a "recap" video of the smaller summer show, but instead it was used to help promote the biggest music industry event in the world! The full video may be viewed at The NAMM Website.
 
Folkcraft will be displaying once again at The NAMM Show in Anaheim on January 13-16, 2011. Stop by if you're in attendance (Richard may be signing autographs).
More Articles
 
1/10/2012 - Flyer For 2012 Festivals
 
1/2/2012 - 2012 Festival Registration Now Open
 
11/9/2011 - Folkcraft To Visit Wildwood Music
 
9/16/2011 - 2012 Festival Calendar
 
9/1/2011 - FolkRoots Travel Dulcimer Reissue
 
7/29/2011 - Indiana Dulcimer Festival Videos
 
7/21/2011 - Directions To IDF
 
7/14/2011 - IDF And BBQ Fests
 
7/14/2011 - Whatzup - Indiana Dulcimer Festival Feature
 
6/9/2011 - CBS Dulcimer Delivered
 
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When people think of heirloom-quality instruments, they think of Folkcraft. Here's why: Our instruments are handmade in the United States of America, not in a cheap overseas factory. Our instruments are crafted one at a time, not on an assembly line. Our instruments are made of solid woods, not out of plywood.
 
Folkcraft instruments are made with pride and tradition, using the same methods as our founders used in 1968. Folkcraft Instruments is a family business, with two generations of luthiers putting their skill and experience into every instrument they create.
 
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P.O. Box 302 • Woodburn, IN 46797 • Copyright © 2012 Folkcraft Instruments, Inc.
Folkcraft Instruments, Inc.